Tennis is a really funny sport. One week the sport has almost zero attention from the general public, with 250s being played at strange times of the day, in far away countries, with lesser known players. It is these weeks like last week, where the media is mostly like splurging their covers with NBA, NFL, Soccer and MMA pieces. On any given week outside of a few large tournaments, the media, and the public, could not care less about tennis.
However, in the truest sign of just how bipolar the interest for tennis really is, there are days where tennis makes it to the top of all coverage. For instance, on September 9 2019, Bianca Andreescu went to the front cover of The New York Times. Arguably the biggest newspaper in the entire world, tennis was on the map, and on the lap, of millions and millions of people on their way to work. On that night, tennis, and Bianca Andreescu was at the forefront of visibility, with interview slots being presented to the champion on shows such as The Tonight Show with Jimmy Fallon.
Compare this, however, to the laughable obscurity which is the press for today’s match between the very same woman- Biana Andreescu, and hermatch against Shelby Rogers in the Silicon Valley Classic. Tennis can honestly be such a weird sport. Matches like the US Open finals are a reminder of the plethora of starlets which have graced Arthur Ashe Stadium, and come out as household brands on the other side of the match.
Take for instance last year’s champion Emma Raducanu. Prior to her US Open run, 99 percent of people who now know her likely did not know her. Winning the 2021 US Open and becoming a household name, despite playing futures tournaments in random towns, is such a beautiful and amazing story. So thus the question remains: Is tennis one of the most bipolar sports in the world, in terms of ratings?